
Joohi Tahir
Over the span of her 18 year career, Mrs.Tahir has had vast exposure in the field of Marketing across a wide variety of industries: Retail Buying, Strategic Market Planning & Research, Brand Management, Sales & Sales Training and Customer Loyalty & Retention. Joohi developed market positioning strategies and led a team approach to always advocate as the voice of the customer.
Through conviction and hard work, and a strong desire to serve the Halal market in her efforts, she has worked in Sales & Marketing roles for companies like Al-Safa Halal (Food) and Guidance Residential, LLC. (Islamic Finance). She is currently serving as Vice President, Marketing for Crescent Foods, Chicago, USA, where she is playing a vital role in the vision and mission of the company to take Halal to Mainstream America. Joohi Tahir is also Director of Marketing for the American Halal Association, formed to serve as a platform for the growth, standardization and promotion of the North American Halal Industry.
Highlights:
Working directly in the Halal Industry for the past 11 years.
Leading role in the establishment, administration and organization of the American Halal Association
Customized presentations to Mainstream Companies on Demographics, US Data, and Successful
Partnering Strategies.
Past speaking engagements and conference participation include:
Saudi Food Forum- 2013 Jeddah
Halal Congress Middle East- 2013 Sharjah UAE
1st Intl. Conference on Halal Food Control – 2012 KSA
World Halal Forum - 2011 KL, Malaysia
World Halal Forum - 2010 Europe, London
American Muslim Consumer Conference
Islamic Society of N. America
Islamic Circle of N. America - Sisters Wing
Over the span of her 18 year career, Mrs.Tahir has had vast exposure in the field of Marketing across a wide variety of industries: Retail Buying, Strategic Market Planning & Research, Brand Management, Sales & Sales Training and Customer Loyalty & Retention. Joohi developed market positioning strategies and led a team approach to always advocate as the voice of the customer.
Through conviction and hard work, and a strong desire to serve the Halal market in her efforts, she has worked in Sales & Marketing roles for companies like Al-Safa Halal (Food) and Guidance Residential, LLC. (Islamic Finance). She is currently serving as Vice President, Marketing for Crescent Foods, Chicago, USA, where she is playing a vital role in the vision and mission of the company to take Halal to Mainstream America. Joohi Tahir is also Director of Marketing for the American Halal Association, formed to serve as a platform for the growth, standardization and promotion of the North American Halal Industry.
Highlights:
Working directly in the Halal Industry for the past 11 years.
Leading role in the establishment, administration and organization of the American Halal Association
Customized presentations to Mainstream Companies on Demographics, US Data, and Successful
Partnering Strategies.
Past speaking engagements and conference participation include:
Saudi Food Forum- 2013 Jeddah
Halal Congress Middle East- 2013 Sharjah UAE
1st Intl. Conference on Halal Food Control – 2012 KSA
World Halal Forum - 2011 KL, Malaysia
World Halal Forum - 2010 Europe, London
American Muslim Consumer Conference
Islamic Society of N. America
Islamic Circle of N. America - Sisters Wing